A constant flow of website traffic is the key to income generation. If your site has no visitors, the chance of generating an income from it is very slim. As a matter of fact, most sites fail due to the simple reason that it cannot attract enough traffic, causing it to flop. Maintaining a profitable site does require investment, but it need not be large.
Generating Traffic Without Breaking the Bank
Large sites indeed do spend tens of thousands on just advertising to bring in visitors, but you don’t have to follow in their expensive footsteps. There are plenty of inexpensive ways to drive traffic to your site without breaking the bank. Sometimes high-cost methods do result in financial loss, so it is better to go for low-cost options.
Top Five Low-Cost Traffic Generation Methods
Listed below are five inexpensive and powerful techniques to drive visitors to your website. Keep in mind that you only need a small percentage of those visitors to actually take action, so driving huge amounts is key to your success.
Swap Links
One surefire way to drive traffic is by way of link exchanges. By this, you are able to collaborate with other sites and allow the public to be more aware of your site. This method works best when you’re exchanging links among sites that somewhat share a similar niche or content. This continuity raises user experience and search engine rankings, hence driving more traffic.
Traffic Exchange Programs
Traffic exchange is much like link exchange, only it works on a larger scale. It can be a little more costly, but you can earn credits by actually looking at other peoples’ sites, and then use these credits in traffic attraction towards your site. This two-way creation of traffic assures you much-needed public awareness and will maximize the volume of visitors on your website.
Write and Submit Articles
Submitting to e-zines and online encyclopedias is a relatively free way to drive traffic. You can write the articles yourself or outsource them to freelancers for a very cheap price. Just make sure the articles relate to the niche that your site is about and showcase your expertise. Also, be sure that the resource box, which provides the info on the author, includes the link to your site. If the articles are interesting and informative, readers will want to visit your site for further information.
Design a Newsletter
Although it may sound time-consuming, producing a newsletter can be fairly simple. Many writers and websites provide free articles in return for publicity. Sending a newsletter allows you to get more attention from potential visitors and grow an opt-in list of steady visitors of your website.
Join Online Communities and Forums
Joining online communities and forums relevant to your site’s niche is free, except for the value of your time. Be sure to share what you know and your experience in building your reputation. As you build credibility, you are also boosting your site’s reputation to be one that they can count on for regular visits.
Conclusion
Listed here are five inexpensive techniques that can drive traffic to your site. Starting from link exchange to traffic exchange programs, article writing and submission, creating a newsletter, and becoming a member of online communities—these are some ways to get more exposure and thus go on to attract large audiences without breaking the bank.
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